Our most popular posts from 2024 covered various marketing and design topics, including new website advice, recruiting and company culture, social media management, web accessibility, and more. Did you miss any?
Top Marketing Articles of 2024
What to Consider When Designing a T-Shirt for Your Firm
Designing a shirt for your firm presents an opportunity to create a memorable and impactful promotional item. Read this post to help define the best design for your firm.
10 Ways to Demonstrate Company Culture on Social Media
If you’re recruiting, social media is a great way to display your company and attract top talent. Here are 10 effective ways to highlight your organization’s unique culture and environment.
How to Ask Employees for Testimonials
Employee testimonials can be a powerful way of promoting your firm to prospective hires. Here are some helpful hints to go beyond generic answers to something more meaningful and memorable.
Ways of Motivating Attorneys
Struggling to keep your attorneys committed and engaged? These expert tips, gathered from fellow LMA in-house marketers, offer effective strategies to help maintain focus and motivation among your attorneys.
Social Media Glossary
In today’s digital age, learning how to use social media is important for businesses to stay relevant and competitive. We put together a glossary of common social media terms to keep you up-to-date and relatable to your audience.
Top Website Articles of 2024
How Often Should You Update Your Firm’s Website?
As a firm that designs websites, we think they should be built to last as long as possible without major overhauls. If you think your site might be ready for an update, use the questions in this article to consider your specific needs.
How to Build a Business Case for a New Website
Building a strong business case for a new website is essential for in-house marketers seeking stakeholder buy-in. Check out this post for the key steps to create a compelling case, highlighting the needs, benefits, and strategic alignment of developing a new site.
Dark vs. Light: Does Your Website’s Look Affect How People Perceive Your Firm?
As web designers, we can now add more unique features and customizations than ever before. Dark and light mode options provide even more flexibility. This article looks at the pros and cons of each.
Tips for Managing a Website Project
Managing a website project can be a daunting responsibility with many moving pieces. Here are 7 steps you can take to manage your project without getting overwhelmed.
Web Accessibility Lawsuit Trends
Web accessibility lawsuits are a core driver for companies to take web accessibility seriously in the United States. Learn the latest web ADA lawsuit trends through the end of 2023.
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