We are thrilled to announce that Clockwork came in second place for our joint entry with Rhino PR for the Hobbs Brook Management website at the SMPS Boston Awards Gala.
The new website achieved all of Hobbs Brook’s marketing objectives and surpassed their expectations in ROI.
Marketing Objectives
- Raise visibility of Hobbs Brook Management.
- Increase engagement and web traffic.
- Create a visually appealing, modern website that is easy to navigate and reflective of the Hobbs Brook brand.
- Appeal to a dual audience of existing tenants as well as prospective tenants.
- Build a responsive mobile-friendly website that is easy to use and navigate on all devices.
ROI
(Measured between the first month and seventh month after site launch)
- 100% increase in website traffic.
- 290% increase in visits to the property pages.
- Dining menus were visited 13,000 times over the month of March.
- 915% increase in page visits to the property management page.
Thanks to everyone at Hobbs Brook Management and Rhino PR for such a fun and successful project!
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